Mercari
At leading e-commerce/resale company, Mercari, I have worked on a wide variety
of marketing-driven initiatives for web, app, and social, as well as advertising for TV,
radio, and OOH. Through a sustained, cross-functional effort, active monthly users
have increased from 8 million in 2017 to 19 million in 2021.
Web home page, 2021
App home – promotional
App home – evergreen
Social media campaign concept
Branded packaging – poly mailer
TV commercial live set photography
Jimmy Kimmel Live integration
Shaq Bowl integration, 2021
Live SF billboard
Live Oakland billboard
Mercari and Sing 2 promotion
Mercari “Goodbye Hello” TV spot, 2021
Earth Day social media video